Telford & Wrekin Borough’s underhand and expensive joint venture with the unelected regional quango, Advantage West Midlands, has been dealt a blow.
The name Telford First has been registered as a private limited company ahead of Monday’s official launch of the company. Unfortunately for Telford & Wrekin, the company has been registered by a private individual meaning that this £1.3m white elephant is going to need a rebrand quick sharp.


